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E80 – The Impulso Podcast – Temu enters Brazil, joining Shopee, SHEIN and Aliexpress
Last week, Temu joined its competitors - Shopee, Aliexpress, and SHEIN - in Brazil, marking its presence in 70 countries. This expansion comes despite...
E21 – The Impulso Podcast – [In-depth] The rise and strategies of SHEIN
The Impulso Podcast is hosted by us at Momentum Works, twice a week, every week. Tune in to hear our in-house experts, community and...
Inside SHEIN: the founder’s top lieutenants
This article was originally published in Chinese by Runze Dai of Leiphone, translated and republished with the author’s permission. You can also refer to...
What does Temu’s rise mean for Amazon, SHEIN, Shopee and TikTok Shop?
After launching in the US in Sept 2022, Temu has been aggressive in its global ambition - it has launched into 17 countries, and...
Microsoft beats Amazon to get the SHEIN cloud deal
This article was originally published in Chinese by Xu Xiaofei of Leiphone, translated and republished with permission. The views and perspectives expressed in the...
Can SHEIN ever become sustainable?
Ever since SHEIN started gaining popularity, it has often faced backlash for being unsustainable. The brand is often accused of promoting overconsumption and blamed...
[Seeing the unseen] Will Pinduoduo’s Temu beat SHEIN and Amazon in the US?
In Chinese tech, no incumbent can sit back and relax.
In recent weeks, the media has been filled with reports of Temu, an ecommerce app...
Is SHEIN’s success replicable? Off the Record: with Momentum Works and 01VC – Part...
How did SHEIN thrive in the competitive crossborder ecommerce space? Can the SHEIN playbook be replicated? Read the key takeaways from “Off the Record: Behind SHEIN’s Success”
[Event] Off the record: Behind SHEIN’s success
When SHEIN - a Chinese cross-border ecommerce app focused on fashion—overtook Amazon as the most downloaded shopping app in the US in May 2021,...
Why is SHEIN successful?
There has been so much interest around SHEIN lately, especially with media reports stating that SHEIN might be going public. Back in 2017/2018, a...
