Episode 37 of the Impulso Podcast exclusively features the recording of our Off the record: Indonesia after TikTok Shop ban event.
Last month, Indonesia shocked the digital commerce world by introducing a new regulation whereby social media companies are now “prohibited to facilitate payment transactions in its electronic system”.
Although the new regulations didn’t explicitly name TikTok, the ongoing discussions about banning TikTok Shop were well-known – the platform was given one week to comply with the new regulations.
TikTok was quick to comply and officially stopped their TikTok Shop operations in Indonesia on October 4, forcing many sellers to shift their transactions to Whatsapp or move to Shopee Live.
There is no doubt that this ban will have a significant impact on TikTok’s monetisation efforts – but there are deeper implications to all parties in the ecommerce and retail ecosystem as well.
Tune in to the exclusive recording of our event to find out:
– Who are the biggest beneficiaries and losers?
– What is the impact on the rest of the world?
– Will TikTok Shop be able to reverse the ban?
– What lessons can we learn from this?
Tune in on Podbean or watch on Youtube!
