Today (11 Dec 2023), GoTo and TikTok announced a strategic partnership under which TikTok Shop Indonesia will merge with Tokopedia, and TikTok will own 75.01% of the new entity.

In this episode, we provide all the details to keep you informed:

  • A quick breakdown of winners, losers and the key players with unclear implications.
  • What lies ahead for Tokopedia in light of this partnership?
  • What is the impact on industry giants Grab and Shopee?
  • How this deal transforms the competitive landscape in Indonesia?

Tune in to find the answers!

Featured in this episode:

Ecommerce in Southeast Asia 2023 report -> https://momentum.asia/product/ecommerce-in-southeast-asia-2023/

The TikTok Shop Playbook report -> https://momentum.asia/product/the-tiktok-shop-playbook/

—

Thanks for reading The Low Down (TLD), the blog by the team at Momentum Works. Got a different perspective or have a burning opinion to share? Let us know at [email protected].