E75 – The Impulso Podcast – Is MCN a good business...
From leveraging top Key Opinion Leaders (KOLs) like Luo Yonghao at BeFriends, to signing up celebrities at YoWant, MCNs are employing various strategies to...
Why you should join MW Live Commerce immersion to Hangzhou
In preparation for Momentum Works Immersion: Live Commerce (Hangzhou) from 28 to 30 May 2024, our team is currently in Hangzhou connecting with key...
Sharing: how did Befriends MCN achieve US$4.8b sales
Befriends (交个朋友), one of the largest live commerce MCNs in China, has seen its cumulative sales through its live channel surpasse CNY 35 billion...
E74 – The Impulso Podcast – Transforming digital transformation: lessons from...
Everyone knows that digital transformation poses numerous challenges and pitfalls, but does it really have to be this arduous?
In the latest episode of the...
E73 – The Impulso Podcast – The 2nd phase of live...
“In China’s online business, one or two years is not a very long time… it changes so fast.” - - Connor Li shares insights...
E72 – The Impulso Podcast – Our learnings from visiting top...
In this latest episode, Jianggan takes over as the host, and interviews the team, Sabrina, Yorlin and Liz, about Momentum Works recent Live Commerce...
E71 – The Impulso Podcast – Joe Tsai interview redefines who...
In a recent interview, Joe Tsai, Chairman of Alibaba, redefined Alibaba’s customers as users shopping on their apps, a shift from their previous focus...
What’s behind the rise of Chinese e-commerce platform Temu in the...
This commentary first appeared on ChannelNewsAsia (CNA). Republished here with permission. You can access the other commentaries from Jianggan Li on CNA as well.
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Five top learnings from MW Live Commerce Immersion to China
The rapid development of live commerce in Southeast Asia has disrupted the ecommerce status quo in the region. So it is not surprising that...
E70 – The Impulso Podcast – Succession – successful tech founders’...
From Alibaba to Meta, and now Meituan, it seems like founders and co-founders can’t retire.
Wang Huiwen's recent return to Meituan, albeit as a part-time...
