On the ground in Ho Chi Minh City: retail, ecommerce and...

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Yesterday I just came back from a month-long business trip, covering 2 expos, 3 summits, 3 Momentum Works immersions, 6 flights and 7 cities....

Why are ecommerce giants entering food delivery? | Impulso E113

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In this episode, we take a closer look at the fast-paced and competitive food delivery industry in Southeast Asia. ShopeeFood is gaining traction in...

Shopee brings back Ronaldo, with a twist

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Do you still remember Shopee’s Cristiano Ronaldo ad in 2019, in which the famous Portuguese footballer danced to the ecommerce platform’s earworm tune?  That ad...

[Offline event] Ho Chi Minh City Ecommerce Innovation Summit: AI, cross-border,...

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Join us on 28 March for the Ho Chi Minh City Ecommerce Innovation Summit – right at the heart of Southeast Asia’s fastest-growing economy...

Discover Vietnam’s Ecommerce & Retail Boom with MW Vietnam Immersion Cohort...

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Vietnam is not just Southeast Asia’s fastest-growing economy (7.4%) but also its fastest-growing ecommerce market (53.8%). Ho Chi Minh City, driving 23% of the...

ShopeeFood overtakes Gojek in food delivery

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ShopeeFood riders in Bandung, Indonesia Shopee’s food delivery business kept growing at a rapid pace, even though the management of Sea Group (Shopee’s parent) stopped...

[New report] Food delivery growth in Southeast Asia accelerated to 13%...

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Southeast Asia’s food delivery market experienced accelerated growth to reach US$19.3 billion in 2024, a 13% YoY growth from 2023. This happened after two...

[Press Release] Southeast Asia’s Food Delivery Spend Reaches US$19.3B with Vietnam...

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Southeast Asia’s total food delivery spend on platforms grew 13% YoY to reach US$19.3B in 2024, marking a significant acceleration from the 5%...

Live-selling cars in malls? China’s EV retail strategy | Impulso E111

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BYD is now outselling automotive giants like Toyota and Volkswagen in China. But beyond the numbers, a bigger shift is happening—Chinese EV brands are...

Mixue overtakes Starbucks as world’s largest F&B chain by store count

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Mixue, China’s largest chain of milk tea and ice cream, has become the largest F&B chain globally by store count. The company filed for a...


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