E80 – The Impulso Podcast – Temu enters Brazil, joining Shopee,...
Last week, Temu joined its competitors - Shopee, Aliexpress, and SHEIN - in Brazil, marking its presence in 70 countries. This expansion comes despite...
E79 – The Impulso Podcast – What makes a top KOL,...
What makes a top live commerce host or KOL (Key Opinion Leader)? Is it their appearance, emotional intelligence, talent, or training? Or are these...
8 top learnings from MW immersion: live commerce (Hangzhou)
We have just completed MW Immersion: Live Commerce !
Over 3 days, leaders & decision makers from Southeast Asia and India participated in over 10+...
E78 – The Impulso Podcast – E78: Is TikTok Shop giving...
Last week, both Sea Group and Grab released their Q1 2024 results, and the market responded positively - is tech in Southeast Asia recovering?
Grab...
Is Temu already close to breakeven?
Wednesday night (22 May) Asian time, PDD group, the parent of Temu, released its 2024 Q1 results. The results are again defying the most...
E77 – The Impulso Podcast – Why is live commerce in...
In the latest episode of the Impulso podcast, we are joined by special guest Shawn Teow (who makes his podcast debut), diving deep into...
A good quarter, is Shopee out of the woods yet?
Yesterday (14 May) evening Asia time, Shopee’s parent SEA Group released its Q1 2024 results. It is a good set of results: digital entertainment...
E75 – The Impulso Podcast – Is MCN a good business...
From leveraging top Key Opinion Leaders (KOLs) like Luo Yonghao at BeFriends, to signing up celebrities at YoWant, MCNs are employing various strategies to...
Why you should join MW Live Commerce immersion to Hangzhou
In preparation for Momentum Works Immersion: Live Commerce (Hangzhou) from 28 to 30 May 2024, our team is currently in Hangzhou connecting with key...
Sharing: how did Befriends MCN achieve US$4.8b sales
Befriends (交个朋友), one of the largest live commerce MCNs in China, has seen its cumulative sales through its live channel surpasse CNY 35 billion...