TripAdvisor: the next go-to social media platform?
TripAdvisor is very soon going to look a lot like your Facebook newsfeed, with a dash of Instagram here and a dollop of AirBnB...
Don’t do B2B the B2C way
When trying to create a B2B online platform, it is tempting to do things the B2C way. Probably because B2C e-commerce platforms like Amazon...
What does good execution mean?
Some people claim that ideas, while important, are not as crucial as good execution. I belong to that group of people. Because an idea...
Revitalising Singapore’s Logistics as an eCommerce Hub in South-East Asia
One of the major pillars of Singapore's economy has always been logistics. Singapore has prided itself in becoming a key regional (at times global)...
Conversion centered marketing for high end ecommerce stores
So, we agree by now on data driven marketing, and in 2018 most marketers are aware of ROAS and CAC. Everyone is putting pixels...
Effective Marketing for small businesses
Startups and small businesses have strive to do marketing with limited resources. Hence effective marketing is essential. So what is effective marketing for a small...
Is PIF, not Softbank, the de facto king of Global Ride...
Softbank has invested huge sums of capital into ride hailing services over the years, beginning with a round of $210M in Ola in 2014...
Opinion: Why Southeast Asia is the future
Investors from Southeast Asia explain how timing, geography, and rapid development maximises the region's potential for a promising future.