What does good execution mean?
Some people claim that ideas, while important, are not as crucial as good execution. I belong to that group of people. Because an idea...
Revitalising Singapore’s Logistics as an eCommerce Hub in South-East Asia
One of the major pillars of Singapore's economy has always been logistics. Singapore has prided itself in becoming a key regional (at times global)...
The rumours around JD.com Founder’s arrest
How WeChat users are responding to, or even anticipating, the event; and is Tencent implicated?
Conversion centered marketing for high end ecommerce stores
So, we agree by now on data driven marketing, and in 2018 most marketers are aware of ROAS and CAC. Everyone is putting pixels...
Has social media hit peak innovation?
A few days ago, we wrote about Facebook going from Social to E-commerce with its MarketPlace.
Eager to explore other ways to monetize or grow...
Outdoor ads, why and why not?
Opinion: It is a less aggressive marketing method than you thought
Nowadays, selection for the best advertising channels starts to become a dilemma for advertisers....
Facebook Marketplace not a threat it seems?
A few months ago, we wrote about the launch of Facebook Marketplace in many of the region’s markets.
It seems as of now Facebook Marketplace has not...
