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OYO = ofo in China?
Localisation, especially in China, is not easy
Why is Luckin Coffee luckier than Ofo?
Interests are much more aligned in this case
Ofo dismisses its international department
The bike sharing company tries very, very hard to survive.
Ofo’s best tactic to profitability?
A creative and yet widely practised way to sell ads
ofo is selling payday loan?
A really good way to monetise your user base - though this alone might not be enough for ofo.
Ofo will leave Singapore
It is the only logical option for the bike sharing company
ofo – Alibaba’s baby or pawn?
The biggest bike-sharing company is now facing difficulty - how will its investors save it?
How AI humans are killing marketing | Impulso E112
AI is taking over the world by storm, and AI generated humans are becoming more popular. What does this mean for the ecosystem?
In this...
E80 – The Impulso Podcast – Temu enters Brazil, joining Shopee, SHEIN and Aliexpress
Last week, Temu joined its competitors - Shopee, Aliexpress, and SHEIN - in Brazil, marking its presence in 70 countries. This expansion comes despite...
TikTok Shop starts copying Temu… in the Middle East
On May 16 2023, TikTok Shop made an announcement that they would launch the “all-inclusive” consignment model (全托管模式) from cross border ecommerce targeting the...
