Monday, October 3, 2022

How much does it take to advertise on the NASDAQ Billboard?

There are many companies from Southeast Asia aspiring to go public, especially in 2021. Haven’t we all come across LinkedIn posts of these companies...
Eyeballs B2B - Cover image

Eyeballs are useless in B2B

Work on word of mouth instead (i.e. product)

Will live commerce survive Southeast Asia?

When scrolling through an ecommerce platform, a question popped up so what is ecommerce? Is it just a platform to sell online? Or is...

Why is Lalamove far ahead of Gogovan?

Both are Hong kong are unicorn startups that focus on B2B delivery. While Gogovan (GOGOX) was founded in the summer of 2013, Lalamove went...

Analysis: the flyering campaigns in China which achieved 23% conversion, consistently

My colleague’s post on “how to increase your flyer conversion by 2000%” briefly mentioned a case in China a few years ago, where Dianping...

Tesla’s clash with Pinduoduo

On July 20th, Pinduoduo posted a promotional advertisement on its homepage.  The push shows that the flagship store of YiAuto on Pinduoduo launched the "Tesla...

Facebook vs Instagram

Dive Deeper Instagram Versus Facebook

Ofo’s best tactic to profitability?

A creative and yet widely practised way to sell ads

Companies are thinking O2O as an opportunity

Businesses have always been facing challenges for customer acquisition. That's the reason why we have shopping malls, ecommerce marketplaces and advertising.  For retailers who overcome...

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